Instagram audience: Turn them into customers

Did you know that your followers on Instagram are a goldmine for potential sales? But posting photos with a few filters is not enough to do the job. Turning your Instagram followers into buyers needs more than just a bunch of pretty images; it demands some marketing strategies to engage your followers and attract potential […]

Protection through browser extensions

In these times of internet fraud, phishing scams, and high-profile hacks, you can never be too careful. Even if you think you have enough precautions in place, it always helps to take another look at your online safety. Here are some browser extensions you can add to improve your online security. Prevent browser tracking If […]

5 Ways Office 365 migrations fail

Office 365, the cloud-based version of Office, is one of the most popular software suites used by small- to medium-sized businesses (SMBs) today. With an ever-increasing number of companies migrating to this solution, it’s not surprising that many others are considering making the move. However, there’s always a chance of migration failure. Learn how to […]

Five design tips to improve your website

It’s not enough for small businesses to have a beautiful-looking website these days. Small business owners must also adopt web design trends that not only attract more visitors but ultimately increase sales. Consider the following web design ideas to achieve just that. Scrolling Scrolling is a convenient method to navigate a website. Instead of clicking […]

Stand out on social media: Tips for SMBs

Many small- and medium-sized businesses (SMBs) know that making an impression on consumers isn’t easy. That’s why they develop in-house marketing teams or hire experts to make sure their online presence pops. These social media and content marketing strategies may be just what you need to stand out. Create buyer personas Social media data is […]

Must-have extensions for your Google Chrome

Google Chrome is the most popular and most used browser in the world. And because of its unparalleled speed, user-friendly interface, and powerful performance, it’s also touted as the best browser. But did you know that the Chrome Web Store is full of extensions you can install to add extra features to your browser? Here […]

3 Reasons why security is better in the cloud

If small- and medium-sized businesses (SMBs) think cybersecurity is impossible to manage now, just think about what it was like before the internet provided a way to receive IT support remotely. Today, enterprise-level solutions and security can be delivered from almost anywhere in the world. Read on to find out why that’s even safer than […]

A beginner’s guide to creating Facebook ads

No one can deny that social media has become a powerful online marketing tool. It’s cheaper, more effective, and a lot cooler. It is especially advantageous to small businesses that don’t have budgets for print or TV ads. Interested in creating a social media ad of your own? Read on. Why advertise on Facebook? Above […]

Understanding HTTPS

Are you an avid online shopper? Have you noticed if each payment page has HTTPS in its URL lead-up? If you’re not absolutely sure, you might be a prime target for identity theft. Here’s why you should make sure that the websites you browse for shopping have a little padlock icon on them in the […]

Invaluable tips for online safety

Let’s be honest, surfing the net in the comfort of your home or with the privacy of a small screen feels safe. However, certain sites could be snooping on your online activity by placing digital trackers called “cookies” on your devices. Here’s what happens to your personal details whenever you go online. With the headlines […]